Political Marketing - The GOP and the Dems Know About You

Here Come Demzilla and Voter Vault

Democrats and the GOP are snooping on you

"If a customer wanted a list of all 45-plus Italian men, registered Democrat, with a median income over $70,000, voting in presidential elections, with a phone number, living in the 3rd election district in the City of Troy, N.Y., the customer would make the appropriate menu selections for that target group and press the 'submit request button.' A count would be given (125 voters). . . . The only data that would appear is: name, address and phone numbers. All supporting data remains hidden."

"We are the cutting edge of this technology," said Jason Powers, vice president for business development, who worked for the RNC in developing its national database. "We'll process 5 billion records this year."

Geo-demographics based decision-making and marketing has been one of my interests for about twenty years. It is getting more restricted in the private sector - not in politics.