Focus Groups in Missouri have bad news for both candidates
Bush narrowly prevailed over Kerry in both groups, with several undecided. The reason has much more to do with Kerry than Bush. Kerry has other problems to deal with before he can take advantage of the president's problems.
Many voters know little about Kerry or what he would do to fix the economy or Iraq. There are signs that the Bush campaign's effort to paint Kerry as a man of few firm convictions has begun to stick. First impressions of Kerry are not particularly positive: He is seen as "boring" and "aloof," a somewhat frosty New Englander with an affected air.
Political Demographer Ruy Teixeira commented on this Kerry Still Ahead in Battleground States but echos Josh Marshall and the opinions of the focus group that Kerry needs to provide plans for what he wants to do.
"Mr. Kerry is far more likely to win if he has a plan to show how he - and thus the American people - can succeed rather than simply showing how President Bush - and thus they - have failed."
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